Benefits of Sponsorship

Some of the many benefits of sponsorship:

• NASCAR racing is the second most popular sport in America behind NFL Football.
• SPEED World Challenge races run on the same track and weekend as the American Le Mans Series, Champ Car and NASCAR.
• Excellent reach with races throughout the U.S. as well as Canada.
• Media exposure through the internet, newspapers, magazines, radio and national television coverage.
• All of the races are televised and then re-broadcast, creating maximum value.
• Additional advertising on baseball caps, t-shirts, bumper stickers, posters, etc.
• Signage on the car and team transport trailer.
• Name on driver's suit and all team uniforms.
• Exposure to a very qualified targeted market. Much higher metrics than normal.
• Race car set up and autograph session at your company functions and trade shows.
• Reward your employees or business partners with a passenger ride around a real racetrack.
• Available at most tracks on a testing day.
• Personal coach and instructor available for employee track days. Able to conduct advanced driving school individually or with a group.
• Guest speaker at employee functions, seminars, racecar workshops, etc.
• Trackside hospitality for employees, current and potential business partners.
• Added sponsor value through post-parties, message boards, get-togethers.
• Drive sales and increase traffic toward your business.
• Create brand loyalty.